More Information

The decision to sell your family home isn’t one that’s made lightly. Whether you’re looking for a change of pace in a new community, a more manageable property, or you’re experiencing a period of transition, I have walked hundreds of sellers in your position through the complexities of the Toronto real estate market with hands-on, full-service guidance.

What To Expect

“He offered sound advice about price, what we needed to do to get that price (and above) and talked us through every eventuality and kept our interests (and our states of mind) a priority. His local knowledge is absolutely essential if you’re buying or selling in Cabbagetown. He made what can be an absolute nightmare very easy.”

Jim & Gill Wortley

What To Expect

“Michael was accurate and knowledgeable about the area which allowed for a great sale. He went beyond the call of duty in terms of staging the house to show its best attributes and most of all, he kept me posted, given I was a long distance client.”

Shirley Hoshizaki

What To Expect

“Michael was very professional and careful and we appreciated the advice, guidance and savvy insights. We felt he gave great attention to detail and was very attentive to us. We also wish to say that the staging was incredible and made the property look fantastic! It was tasteful and sophisticated.”

Sarita & Erin

Your personal property guide

Selling your home is a huge life change that I want to help you manage. Though you may have sold a property in the past, the Toronto market is ever-changing. You need the support of a realtor who has current market expertise and in-depth knowledge of your specific situation. That’s me, Michael O’Brien.

Selling a property also usually means you also need to find a new house, and I am happy to guide you on the best course of action for finding your next home in a seamless way.

Local expertise on your side

As a longtime Cabbagetown resident and realtor who has worked across the city, I know the history of the neighbourhoods and am equipped with location-specific data that empowers your sale.

I also have great relationships with other local agents, which means I can negotiate on your behalf from a stronger position. When you work with me, your listing is given full attention and a property-specific plan will be created based on your unique home, your expectations/needs, and the current market.

I understand the emotional difficulty that can come with leaving a family home, and help you navigate that transition as well as the physical one. You will have peace of mind with someone on your side who understands your unique position.

Personalized Property Marketing

My strategy for listing your home is thorough, based on historical and current market data, and completely customized. You will receive a schedule of the listing plan so you know exactly what to expect, and when.


It starts with a meeting at your home where the entire property is analyzed for its functionality, stand-out features and areas of opportunity.

Book A Home Evaluation


No two homes are the same, and it takes more than one visit to build a solid plan. I take the time needed to prepare a unique strategy, comparing the analysis of your home with other relevant listings to determine your market position and finalize a pricing strategy with you that you’re comfortable with.


Your property is carefully evaluated in order to come up with a plan that fits and appeals to buyers. If your home could benefit from staging, you’ll be connected with an industry-leading stager to facilitate the process.


You’ll be connected with any other necessary services, whether it’s painters, lawyers, or tradespeople, to ensure all aspects of your sale are completed professionally.


Once your home is ready to be put on the market, it’ll be circulated throughout my network and advertised across social media and relevant real estate websites. Traditional marketing methods including brochures and flyers will also be circulated in order to get the greatest exposure.


When offers come in, you’ll be advised how best to evaluate each one. The choice is yours, you’re never pressured in any direction—only guided to make an informed decision. I will fight to protect your interests throughout negotiations, and leverage my long standing professional relationships to get the best price for your home.

Understanding how significant the sale of a family home is, I work side by side with you without ever pressuring you to make a decision. With a sharp strategy and proven process, my approach will help reduce feelings of overwhelm by managing all aspects of the process and quickly executing the selling plan—so you can get back to enjoying life.

Every step is highly calculated in order to curate the best selling experience for you. I take on every burden so you can enjoy your experience stress-free.

Hundreds of homes sold

My expertise runs deep in Cabbagetown and throughout the city. After selling hundreds of properties, I have a specialized skill set you need to maximize your sale. See the homes I’ve sold to see how and learn how I can make the most of your transaction.

An enjoyable and successful sale

You don’t have to worry about managing a single aspect of the selling process. Partnering with me, Michael O’Brien, means having a real estate insider on your side to navigate the experience from start to finish. With a solid strategy perfected over decades selling real estate in the Toronto market, I’ll create a seamless experience proven to get you top dollar.

Previously Sold Properties

I’ve been selling homes in Cabbagetown for over 37 years, see some of my sold properties below.

Get Started With Selling

Build a listing strategy with an expert who has been selling homes in the area for almost four decades.